Canned RTD cocktails like vodka sodas are popping up right next to craft beer...

https://smoothdecorator.com/how-do-i-explain-rtds-to-someone-who-thinks-they-are-just-seltzers/

Canned RTD cocktails like vodka sodas are popping up right next to craft beer on store shelves, and there’s a good reason why. They’re perfect for chill occasions like backyard BBQs where you want something tasty - with zero fuss