Content Linking That Actually Works: Response Rates, Density, and Editorial Rules

https://stateofseo.com/how-marketing-directors-and-agency-owners-stop-getting-fooled-by-link-buiding-vendors/

If you're tired of agency promises and sketchy "link packages" sold like magic dust, this is the playbook I wish someone handed me a decade ago. I'm going to be blunt: building meaningful links is messy, slow, and full of trade-offs