Using plain English and consistent UX writing makes websites easier to navigate...

https://holdensimpressivethoughts.lumenforgex.com/posts/how-people-scan-web-pages-not-read-them-insights-for-ux-writers

Using plain English and consistent UX writing makes websites easier to navigate and understand. Clear buttons help users take action quickly without second-guessing. Friendly error messages explain what went wrong and how to fix it without frustration